ACTIS LAW GROUP is investigating a proposed Canada-wide class action against Apple over allegations that it prematurely cut off software support for millions of Apple Watch owners – despite selling the devices as premium, long-lasting wearable computers.

With the release of watchOS 27, Apple discontinued eligibility for future major software updates on the Apple Watch Series 6, Series 7, Series 8, SE (2nd generation), and the original Apple Watch Ultra – devices that were sold as recently as within the last one to six years, priced as high as $799, and still in good working condition.

According to allegations against the company, Apple never disclosed – before or at the time of purchase – how long these watches would remain eligible for major software updates. Consumers had no way to know their expensive smartwatch could be rendered obsolete years before the end of its useful life, leaving them increasingly exposed to bugs, security risks, and diminished functionality unless they bought a new device.

These practices may violate Canadian consumer protection laws by failing to obtain informed consent before charging consumers for a product whose usable life was undisclosed, and by depriving consumers of the benefit of what they paid for.

A similar class action has already been filed in the United States (Goetz v. Apple Inc., N.D. Cal.), alleging that Apple’s conduct constitutes an unfair business practice and a breach of the covenant of good faith and fair dealing.

Actis Law Group believes Canadian consumers deserve the same accountability. If you own an affected Apple Watch and were not told, before purchase, how long it would receive major software updates, we want to hear from you.

Think you may have a claim? Share your contact information using the form below to learn more about potential compensation and stay updated on the status of this investigation.